In 2019, Generation Z
will outnumber Millennials, that generation you’ve loved to hate for the past
decade. “Generation Z is now heading into the workforce in meaningful numbers
and for the first time in modern history five generations will be working
side-by-side,” says Michael Dell, CEO and chairman of Dell Technologies.
Gen Z — which Pew
Research Center defines as those born from 1997 onward — will be about
one-third of the global population and one-fifth of its workers. What is this
new generation’s work ethic? “My experience is that they lean in and lean
hard,” says best-selling author Brené Brown. About half of her staff is Gen Z.
“They are all very
different people, but as a group I experience them as curious, hopeful, always
learning, painfully attuned to the suffering in the world, and anxious to do
something about it”. Generation Z is the demographic
cohort following Generation Y, also known as the Millennials or the Millennial
Generation; other names suggested for the cohort include iGeneration
(iGen), Gen Tech, Gen Wii, Net Gen,
Digital Natives and Plurals.
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