Digital swag bags are a great alternative for event hosts looking to engage tech- and environmentally friendly attendees. Rather than carrying a cumbersome bag throughout the event, attendees will receive a digital swag bag via text, email, an app or a link on your site. They need to carry nothing more than a smartphone to cash in on great offers from event hosts and sponsors.
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The digital swag bag is filled with discount codes, free offers or contests run by the host or sponsors. One of the biggest advantages of the digital swag bag is a fairly obvious one—hosts and guests no longer have to deal with the hassle of transporting, carrying and assembling (or disassembling) a physical bag.
The attendees interact with the swag bag online, event hosts and sponsors can get valuable data about those interactions. Major advantage of moving swag bags online is that they offer lead gen and analytics opportunities to the sponsors and host. Guests don’t need to worry about traveling home and events hosts don’t need to worry about the logistics of ordering, shipping and assembling the bags.
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